Performance Marketing (Paid Ads)

Strategic management of the full conversion funnel, from top-of-funnel (TOFU) awareness to bottom-of-funnel (BOFU) sales. ✔ Platforms: Google Ads, Meta Ads (Facebook/Instagram). ✔ Optimization: Expertise in budget allocation, A/B testing, and real-time campaign monitoring to maximize ROAS (Return on...

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Creative Direction & Visual Design

Combining a “creativity-first” mindset with AI-driven efficiency to produce high-impact visual assets. ✔ Design Suite: Expert-level proficiency in Canva, Pixlr, and Microsoft Copilot for rapid asset creation. ✔ Technical Knowledge: Working knowledge of Adobe Photoshop, Illustrator, and CorelDRAW for...

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Social Media Marketing & Brand Identity

Proven track record of managing multi-channel social presences for diverse industries, including Education, Realt Estate, SaaS, IT, Healthcare (Dental), and Lifestyle (Interior Design/Makeup). ✔ Focus: Bridging the gap between organic community building and corporate branding. ✔ Execution: Managing end-to-end...

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Strategic Content Marketing

Driving brand authority through the “5W” framework (Who, What, Where, When, Why) to ensure every piece of content serves a specific stage of the marketing funnel. ✔ Copywriting: Crafting SEO-optimized blog long-form content and high-intent ad copies. ✔ Strategy:...

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